Meta appointed Connor Hayes, Meta’s VP of product for generative AI, to develop into the top of Threads, per Axios.
Till now, Instagram head Adam Mosseri has been in control of Threads. However the platform has grown into greater than a facet product of Instagram, necessitating further management.
Although Threads solely launched in 2023, its cell each day lively consumer (DAU) numbers are quick approaching these of X, in response to market intelligence supplier Similarweb. At present, Threads is averaging round 115 million DAUs on cell, with X’s DAU numbers reaching round 132 million.
TechCrunch has reached out to Meta for remark.
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