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Fanatics Fest was greater and higher this yr on the Javits Middle in New York Metropolis, and people superfans who weren’t capable of attend to see their favourite athletes and celebrities will nonetheless be capable of get the total expertise.
ESPN, Fanatics and OBB Footage are releasing “Fanatics Fest: All Entry” July 7, which can take followers behind the scenes of the occasion that merges sports activities, leisure and tradition with a number of the largest names in every division.
Fanatics Fest, the brainchild of CEO Michael Rubin’s Fanatics, the worldwide digital sports activities platform, welcomed greater than 125,000 followers in New York Metropolis to be amongst greater than 300 athletes and celebrities for once-in-a-lifetime moments from June 20-22.
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(L-R) Dana White, Kevin Hart, Michael Rubin, Matt Dennish, Justin Gaethje and Tom Brady converse onstage throughout Fanatics Fest NYC 2025 at Javits Middle June 22, 2025, in New York Metropolis. (Kevin Mazur/Getty Photographs for Fanatics / Getty Photographs)
Rubin spearheaded this first-of-its-kind occasion final yr, and he promised it could be greater and higher this time round. Three days of viral content material and the first-ever Fanatics Video games, which noticed Philadelphia trainer Matt Dennish strike a $250,000 cope with Tom Brady for his LeBron James rookie card received on the occasion.
The Fanatics Video games featured 50 athletes, celebrities and influencers going towards 50 followers for $2 million in prizes. Brady ended up taking first place and a $1 million prize, and he gave $5,000 to every fan participant earlier than donating $750,000 to readability.
TOM BRADY KICKS OFF FANTICS FEST BY GRANTING MAKE-A-WISH TO 12-YEAR-OLD CANCER PATIENT: ‘IT’S AWESOME’
All this and extra can be proven within the hour-long, all-access particular.
“After attending many various music festivals and buying and selling card exhibits, I spotted there was no occasion devoted solely for sports activities followers and there needs to be,” Rubin stated in an announcement to Fox Enterprise Digital.
“Fanatics was additionally uniquely positioned to rally so lots of our companions — throughout leagues, groups, manufacturers and the hundreds of athletes we work with — to create this multi-day occasion that brings collectively so many various ardour factors below one roof. That is all a few giveback to followers, and the response from everybody who attended, which you get to actually see within the new ESPN particular, was unimaginable, and we’re already planning for the way we are able to degree up Fanatics Fest for subsequent yr.”
Kevin Hart attends Fanatics Fest NYC 2025 at Javits Middle June 22, 2025, in New York Metropolis. (Bryan Bedder/Getty Photographs for Fanatics / Getty Photographs)
Michael D. Ratner, Founder and CEO of OBB Media, added: “Fanatics Fest 2025 was the sports activities fan’s final dream, and we’re excited to convey that have to much more followers world wide with Fanatics Fest: All Entry. At OBB we’re at all times searching for methods to drive tradition by progressive storytelling, which is why we partnered with Fanatics in bringing this yr’s occasion to life and are so glad we’re partnering with ESPN to create this particular, combining the magic of a one-of-a-kind stay occasion with all of the behind the scenes entry to the most important stars from across the globe.”
The particular, hosted by WWE Corridor of Famer Nikki Bella, can even function interviews with athletes like NBA All-Star Victor Wembanyama, Olympic gymnast Jordan Chiles and WWE champion Cody Rhodes, who will all share their aspect of the expertise assembly their largest followers.
Whereas the followers are those shocked and ecstatic assembly a few of their favourite athletes, previous and current, it’s an eye-opening expertise for the company of honor as nicely.
Within the particular, Brady meets with a Make-A-Want recipient, which he additionally did final yr through the inaugural Fanatics Fest. Rhea Ripley and Paul “Triple H” Levesque additionally shocked WWE followers with their signature walkouts.
(L-R) Tom Brady, Eli Manning, Robert Kraft, Fanatics CEO Michael Rubin and DJ Khaled attend Fanatics Fest NYC 2025 at Javits Middle June 20, 2025, in New York Metropolis. (Bryan Bedder/Getty Photographs for Fanatics / Getty Photographs)
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Among the many many viral moments proven can be Kevin Durant studying at Fanatics Fest that he was traded from the Phoenix Suns to the Houston Rockets whereas he was doing a panel.
From sizzling canine consuming contests with Joey Chestnut to a shock Travis Scott live performance, Fanatics Fest had all of it, and this particular will recap all of it.
“Fanatics Fest: All Entry” is govt produced by OBB’s Michael D. Ratner, Scott Ratner, Kfir Goldberg and Simone Spira, with Andria Parides serving as govt producer and showrunner, and Manny Gutierrez directing.
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