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Home - Economy & Business - Poisoned Wells: Reclaiming the Public Good of Information
Economy & Business

Poisoned Wells: Reclaiming the Public Good of Information

By Admin30/03/2026No Comments5 Mins Read
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What to do when the ‘public good’ of information goes bad
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Roula Khalaf, Editor of the FT, compiles her preferred articles in this periodical bulletin issued each week.

The generation, dissemination, and utilization of knowledge are the fundamental capacities of humankind’s societal nature. These capabilities, above all else, propelled humanity to planetary dominance. Consequently, our various means of information exchange — encompassing everything from speech to written text, print, telecommunications, radio, television, and currently the internet — stand as the epoch-making innovations of their respective periods. Their conception and application have profoundly influenced not only our societal capabilities at any given moment but also our very identity.

Emerging innovations in communication profoundly revolutionize communities. As the departed Jürgen Habermas contended, liberal democracy, presently under threat, emerged as the product of printed materials like books, pamphlets, and newspapers. The contemporary digital advancements of our era are equally revolutionary. Regrettably, alongside numerous benefits, they introduce significant prospective detriments that currently endanger the well-being of our communities. These adverse effects are not merely conceptual; they are plainly evident.

From an economic perspective, knowledge is considered a “collective resource”. This implies that, if openly accessible, it can potentially be acquired by all, and furthermore, anyone can possess it without diminishing its availability for others; in economic terms, it is “non-excludable” and “non-rival”. Knowledge, as is often remarked, “strives for unrestricted access”. In fact, with current technological capabilities, the incremental expense of circulating data is virtually negligible.

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Nevertheless, generating accurate data is far from cost-free. This results in a significant market inefficiency: the production and circulation of trustworthy content face a financial handicap compared with the production and circulation of falsehoods. The collective benefit of understanding can easily transform into the collective detriment of assured misinformation or, even more severely, intense bias.

Consequently, akin to natural resources like waterways or the atmosphere, the societal reservoir of shared understanding can be contaminated. Even more concerning, this can constitute a highly lucrative enterprise. It is simple to identify modern instances. Crucially, in the presence of market inefficiency, mere rivalry will not resolve it. Unrestricted expression is a vital characteristic of an unrestricted community. However, by itself, it does not ensure dependable veracity. Torrents of inexpensive falsehoods can readily overwhelm expensive veracity.

Contemporary innovations exacerbate the issue in profound manners, making it worse than ever before. Consequently, while the generation of trustworthy data continues to be costly and challenging to generate revenue from, the primary impetus for digital social platforms, the foremost disseminators of content in our era, is the engagement their content garners. Circulating untruths and deceptions can prove a lucrative venture. Even more concerning, spreading content that renders individuals’ existences insufferable can also be a profitable enterprise. I am unable to conceive of any theoretical framework that regards this as a valid commercial operation. AI technologies are poised to exacerbate our shared predicament by generating flawless deceptions of every conceivable type,

Bar chart of Online intermediaries used as news sources by UK adults aged 16+ (%) showing Social media have become immensely important sources of news

Therefore, what actions should be taken? Three wide-ranging supplementary strategies present themselves: financial support for the generation and dissemination of trustworthy data; safeguarding of proprietary assets; and altering motivations.

Governments already financially support scholarly investigations, which is appropriate. A further domain requiring attention is the media. Regarding the UK, two significant concerns have recently surfaced. One such concern, as the erstwhile editor of the FT, Lionel Barber, observed, pertains to the prospects for the British Broadcasting Corporation. From my perspective, all major media enterprises ought to bear civic duties, as this would compel them to offer the collective benefit of superior data. Should that prove unfeasible, we must safeguard the state-funded media outlet currently in existence. It is flawed, as are all entities. Nonetheless, the function it performs continues to be crucial. I would further assert that in the realm of televised journalism, it is also imperative to preclude a UK equivalent of Fox News. However, as Alan Rusbridger contends, this is precisely what GB News is evolving into: a government-sanctioned disseminator of propaganda for the Reform party.

Bar chart of Cross-platform* providers used to access news, by media group (% of UK adults aged 16+) showing The BBC remains the most important source of news for UK adults

Regarding the development of proprietary assets, it is crucial that the sources of human ingenuity be fostered. This implies that AI data aggregators ought to be obligated to remunerate the holders of intellectual rights for the copyrighted material they utilize. I would propose an additional measure. A levy on prominent AI corporations should be earmarked for sustaining the collective body of creative works — encompassing human-generated artistic endeavors, scientific pursuits, and indeed, journalism — upon which their vitality and the stability of open societies depend.

Finally, we should be pleased that a jury in California adjudged Meta and Google responsible for “inattention” and harming patrons. Such enterprises are indeed careless and have been protected from the repercussions of the harm their apathy causes, especially affecting minors. Expression has never been entirely unrestricted: defamation, calumny, and the provocation of aggression are justifiably illegal. Expression requires boundaries. The same principle ought to apply to enterprises that circulate detrimental content or adversarial state-sponsored messaging. We endeavor to stem the tide of contaminants entering our aquatic environments. Similarly, we ought to curtail torrents of falsehoods inundating the expanses of understanding.

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