Tagmarshal — the market chief in golf course optimisation and tempo administration know-how — has entered a strategic partnership with Gamers 1st, the foremost participant expertise and post-round survey platform within the golf {industry}, to supply course managers and house owners a wealth of knowledge on participant satisfaction inside all elements of their operations.
The partnership contains system integrations and seamless information exchanges between Tagmarshal’s on-course optimisation platform and Gamers 1st’s post-round expertise analytics. This end-to-end visibility permits golf operators to correlate goal in-round information, comparable to spherical instances, hole-by-hole circulate, tempo patterns, and employees interactions, with subjective participant sentiment captured after the spherical. The mixed insights provide a strong toolkit for operators to make smarter, data-driven selections that improve golfer satisfaction, streamline operations, and maximize return on funding.
“We’re excited to associate with Gamers 1st, which is able to present our course purchasers with a 360-degree view of the participant expertise that enhances our optimisation know-how,” mentioned Bodo Sieber, CEO, Tagmarshal. “We’ve labored alongside Gamers 1st for a number of years and have been impressed by their data-led strategy to figuring out participant expertise danger components, including vital worth to operators.”
As an innovator in golf know-how, Tagmarshal attracts on the total energy of AI and machine studying, primarily based on information from greater than 75 million tracked golf rounds, to supply programs with real-time operational oversight and reporting. The industry-leading optimization know-how offers golf operators the instruments to boost the participant expertise with proactive tempo of play administration, enhance effectivity by automation, and generate materials income.
Gamers 1st enhances Tagmarshal’s experience, with 12 million post-round surveys performed at over 3,000 course companions – using information from 124 million information factors and producing 14,000 responses per day, leading to unparalleled insights for operators.
Morten Bisgaard, CEO of Gamers 1st, added, “The partnership with Tagmarshal delivers what issues most: smoother operations for the employees, a faster tempo of play that delights golfers, and actionable analytics that the golf course must make assured selections that improve its repute and profitability. We love golf and information and need to create distinctive experiences for golfers at programs worldwide.”
