Upon entering a secluded foyer and proceeding into the bright, sun-drenched living space, it becomes apparent that a sum of $44 million procures not merely a vista, but an architectural magnum opus.
The acclaimed Four Seasons Surf Club in Surfside, Florida, showcases a contemporary seaside design characterized by impressive architectural elements and a pervasive soft radiance, highlighting bespoke cabinetry and decorative slatted timber partitions. Beyond its walls, serene pool areas, adorned with lines of immaculate white parasols, exude an ambiance of opulent resort living.
For influential figures such as Howard Schultz, the erstwhile Chairman and CEO of Starbucks, this locale represents the emerging "Wall Street South" — an environment where expansive glass panels dissolve the distinction between an important corporate meeting room and the azure vista of the Atlantic Ocean.
"A common theme in our conversations appears to be: if conducting business is feasible in this location, why would one choose a frigid setting? They might as well operate by the ocean," Mick Duchon of The Corcoran Group shared with Fox News Digital during a viewing of a $21.95 million unit within the identical residential complex Schultz recently occupied.
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"My observation regarding many purchasers exploring this market segment is that they rarely cease working," he added. "Consequently, they seek the subsequent phase in their journey, similar to [Schultz], and this presents an exhilarating opportunity to embark on that stage."
The Four Seasons Private Residences at The Surf Club in Surfside, Florida, pictured Monday, March 23, 2026. (Getty Images)
In the previous month, Schultz and his spouse declared their move to Florida for their "post-career period," departing Washington state following almost fifty years. Schultz conveyed this information in a LinkedIn update, detailing how he, Sheri, his wife, and their golden retriever, Jonas, transitioned from New York City to Seattle four decades ago.
"A fresh chapter was beginning for us," Schultz penned, reminiscing about Sheri serving as their main breadwinner when he commenced a new position "at an entity named Starbucks" in September 1982.
"The ethos of persistent advancement has consistently formed the foundation of our existence—in commerce, in charitable endeavors, and crucially, as a kinship unit," Schultz additionally noted. "We shall always cherish the recollections forged in Seattle and the connections established throughout our tenure… To the kin, companions, and associates who rendered Seattle our abode for countless years, we extend our heartfelt appreciation."
The dwelling's terrace offers a vista of the resort's swimming area and the Atlantic Ocean. -->
He and his spouse acquired a $44 million penthouse suite at the Four Seasons Surf Club Residences, as initially disclosed by The Wall Street Journal. This acquisition was priced below its original asking price of $55 million. The unit encompasses five sleeping chambers, a top-floor veranda, an internal patio, an exclusive parking facility, and a beachfront shelter.
Schultz’s declaration coincided with Washington state’s efforts to enact what has been termed the “affluent individuals’ levy,” designed to levy a 9.9% income tax on households generating over $1 million per year. The contentious legislation received approval from the Washington State House of Representatives with a 51-46 ballot, and Democratic Governor Bob Ferguson officially ratified it into statute on Monday.
“The prospect of a wealth tax in states that might adopt it… serves as a significant impetus for these prosperous individuals to relocate here. Our current location at the Four Seasons Surf Club presents an ideal destination for them, given the comprehensive amenities it provides,” Duchon remarked.
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Residing at the Four Seasons Surfside entails embracing a heritage where Winston Churchill once painted and the Rat Pack frequently gathered. By 2026, the establishment has been modernized for today’s executive, offering culinary experiences by three-Michelin-starred Thomas Keller and a cutting-edge hammam and wellness center.
The Four Seasons Hotel at the Surf Club commenced operations on New Year’s Eve in 1930.
“The historical background from the 1930s… bestows significant historical value, lending a meaningful distinction to the estate. It possesses an inherent narrative that these individuals genuinely esteem,” Duchon observed. “This cultivates an environment where these individuals feel at ease.”
“The way of life here is exceptional, the weather is remarkable, and the scenery is incredible. There are several estates — with the Surf Club among them — that perfectly align with their desired specifications concerning service, privacy, safety, construction, aesthetics, and geographical placement,” he appended.
The opulent haven, currently a pending transaction for Duchon, is a ready-to-move-in, four-bedroom, multi-bathroom abode encompassing slightly more than 5,000 square feet. Upon arrival, visitors are welcomed by exquisite artwork, striking illumination devices, and serene, plush white and beige furnishings. Within the culinary zone, a custom-built travertine wine repository ascends dramatically to the ceiling. The main relaxation area projects an expansive and majestic ambiance, all the while presenting an unobstructed view of the Atlantic Ocean.
Regarding the broader Miami region, some observers might perceive a decelerating market. Nevertheless, industry specialists contend that for the ultra-premium segment, conventional property market principles are inapplicable.
“The market determines the valuation, and vendors retain the right to demand any sum they desire,” he proceeded. “Pricing often remains flexible, with no upper limit… Frequently, they are prepared to disburse greater amounts than in typical dealings to secure their objectives.”
Fox News Digital received a guided visit of Indian Creek Village from Julian Johnston of The Corcoran Group, who illustrates the reasons behind the world’s most affluent opting to relocate to this highly exclusive district.
“That particular market operates distinctly from the general market,” he elaborated, “and only certain estates appeal to those affluent individuals, encompassing Indian Creek, the Four Seasons… Our focus is on a particular demographic, and they are genuinely interested solely in a specific category of offering.”
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With the descent of the sun across the verdant green grounds and pristine white cabanas at the Surf Club, the message conveyed to the remainder of the nation is unequivocal: Miami has become the premier hub for American finance and cultural pursuits. These multi-million dollar transactions are not merely standalone occurrences; rather, they serve as the driving forces behind a “cascading” economy that is experiencing “significant cultural expansion” at an unprecedented velocity.
“The dealings transpiring currently at this valuation generate considerable impetus for the wider market, and indeed produce a ripple effect,” Duchon stated. “This impact extends across other island markets, encompassing detached residences and various condominium units… It has spurred increased demand, from which value appreciation derives. However, it functions as a self-contained market. Therefore, other segments within the Miami market remain quite robust, consistent, and accessible.”
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Stephen Sorace of FOX Business supplied input for this article.