In California, Tesla has ceased employing the phrase “Autopilot” to characterize the autonomous driving functionalities of its vehicles, thereby circumventing a 30-day halt in sales within the state. The California Department of Motor Vehicles (DMV) disclosed that Tesla implemented remedial measures following its December determination that the electric vehicle manufacturer’s promotional activities were infringing upon state regulations and deceiving consumers into believing their vehicles would operate without human intervention.
The DMV’s grievance stems from promotional documentation concerning Advanced Driver-Assist Systems (ADAS) functionalities that Tesla began disseminating in May 2021, consequently prompting the electric vehicle manufacturer to add “(Supervised)” to its application of “Full Self-Driving Capability.” In December, the agency issued Tesla a 60-day ultimatum to also discontinue the phrase Autopilot, or otherwise be subject to a 30-day suspension of its manufacturing and dealer licenses — effectively precluding Tesla from distributing automobiles in its primary market in the United States.
“The DMV is dedicated to ensuring safety across all thoroughfares and locales within California,” commented Steve Gordon, Director of the DMV. He added, “The department is gratified that Tesla undertook the necessary steps to uphold the consumer safeguarding statutes of the State of California.”
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